Betfair Launches New Download Casino

Tuesday January 19, 2010

Betfair Casino is pleased to announce the launch of their new download casino. The new download casino platform is powered by Playtech bringing the power of the Playtech games and their array of progressive jackpots to Betfair Casino for the first time.

Betfair's ambition to provide fair betting for its customers has found no exception in its casino. Betfair Casino offers Zero Lounge games, providing players a theoretical 100% return-to-player percentage across a variety of games. Betfair remains the only casino to offer their players popular casino games such as roulette, black jack and baccarat at 0% house margin making this a very popular customer acquisition proposition.

The Zero Lounge maybe Betfair's unique selling point but the new download Casino powered by Playtech, provides players with over 150 enticing games to play. It's composed of all the popular table games, over 20 card games, 50 multi line slots, a variety of Marvel branded slots and some very impressive progressive jackpots on a variety of games, such as Blackjack with an average jackpot of $250,000.

With 2 Queen's Awards behind them, Betfair already have over 2 million customers and keep on growing. In conjunction with the development and growth of their Casino product, through very attractive promotional offers and lucrative reload bonuses for VIPS and standard players, Betfair have also embarked on a major advertising campaign that includes extensive TV ad campaigns and high profile partnerships with Barcelona FC, Manchester United FC and Royal Ascot Racecourse ensuring fantastic brand awareness.