Market Ace Lands Top Award

Monday February 07, 2011

Market Ace are currently at the forefront of the highly competitive Bingo affiliate marketing industry managing sites as diverse as Sun Bingo, Caesars Bingo, Heart Bingo and Jackpot Joy Bingo.

Last week, one of the UK's largest affiliate sites, Bingo Port, awarded Market Ace with the highly coveted Best Affiliate Management Team.

"We're delighted with the award," beams head of Market Ace, David Volovici. "Getting recognition from a site as experienced and established as Bingo Port is a real honour."

Market Ace won the award in recognition of their achievements over the past year - which has been a busy one for their headline Online Bingo sites Jackpotjoy.

In September 2010 Jackpotjoy launched a major new TV campaign featuring the Queen of Bingo. Market Ace supported this by offering to host affiliate creative, ensuring that all sites were kept constantly up to date with the latest creative.

"With a major campaign it's essential that our affiliates were provided with the latest creative as new adverts were being screened," David explains. "The response to our offer to host the creative was fantastic as it allowed our affiliates complete confidence in what they were presenting to prospective members."

Alongside this, David, and his brother / sister team of Claire and Paul Archer, have recently developed a promotions calendar that will automatically keep affiliates up-to-date with promotions at least one week before the beginning of the month.

"This really continues with our theme of confidence," David says. "In order to market something effectively, it's imperative that you have complete confidence in your message and getting the messages with enough time to plan and implement your strategy.

"Market Ace is all about delivering consistently strong and clear messages that allow our affiliates to focus on what they do best: plan effective acquisition strategies."

Despite their previous successes, David and his team aren't sitting on their laurels.

"I think what's most exciting about this award though," David explains, "is that the best is still to come. We're currently working on a Desk Top Communication tool which will send real time updates, winners' stories and more directly to our affiliates. The future is most definitely bright!"