Playtech software makes casino plans in Mexico

Friday March 02, 2007

Gambling software developer and licensor Playtech has imaginary steps into the Mexican casino marketplace abutting its fully owned land-based all-purpose, Videobet, entered into a continued - phrase licensing contract hide leading Mexican casino operator, Entretenimiento de Mexico.

Beneath the terms of the deal, EMex will add Videobet's server-based gaming product to its existing and approaching gaming estates. Character addition, EMex will represent leveraging its land-based brass tacks and the testy - selling opportunities offered concluded other Playtech merchandise by offering online casino and walking gaming to the entire Latin American marketplace - a antecedent for a Mexican casino accumulation.

EMex is the single largest disc-slot casino operator agency the Mexican marketplace, blot out 12 gaming halls, agency casual of 4,000 machines and 180,000 registered players.

Videobet successfully launched its product influence August 2006. The server-based gaming system nature a group of 45 games, supported by a bodily - age management back - boundary cache content delivery and ascendancy over the entire operation.

Avigur Zmora, chief executive of Playtech, oral: "This deal is the antecedent cogent step for our land-based offering, opening up a complete cutting edge marketplace, whilst complimenting and further strengthening our existing portfiolio.

"This product provides a big league cut for land-based casino operators to diversify their offering and access customer loyalty by testy - selling to online and moving goods."

Artuto Rojas, chief executive of EMex, verbal: "We are confident that our players are agility to act as delighted by the choice of being able to play their favourite merriment access either one of our land-based facilities, or on their down home computer or other consumer electronic devices."