Paddy Power Plc Review

Paddy Power Plc is the largest provider of fixed odds sports betting in Ireland. The company operates through licensed betting offices along with operating Ireland's largest telephone, online and casino betting operations.

In February 2005 a brand new online poker service was launched. Paddy Power Plc also markets its services in the UK.

Paddy Power Plc has as an unconventional approach towards betting; Paddy Power Plc is committed to making low-stake betting more entertaining and accessible. Through this strategy the company has developed a strong reputation as "The Punter Friendly Bookmaker" and has become renowned for its unique 'Money Back Specials".